A COLCHESTER-based firm has been named Employer of the Year.

TrustFord, based in Newcomen Way, operates a network of Ford dealership sites throughout the UK.

The firm was handed the award at the Motor Trader Awards. It recognises a business which has set new standards for recruiting, nurturing and retaining employees.

Stuart Foulds, chairman and chief executive of TrustFord, said: “The award win is testament to our dedication to our employees.

“We continually invest in training and personal development of our people, who are at the heart of the excellent customer service we provide.

“A talented workforce is essential to remain at the forefront of the sector.”